‘Pom Wonderful Presents The Greatest Movie Ever Sold’ Trailer
One ofour favorite filmsat this year’s Sundance Film Festival wasMorgan Spurlock’s super-meta advertising documentary that, at the time, was simply calledThe Greatest Movie Ever Sold. The official title is nowPom Wonderful Presents The Greatest Movie Ever Soldand it’s scheduled for release on April 22. A fantastic trailer for the film has just premiered and you can check it out below.
Thanks to Yahoo Moviesfor the trailer premiere.
At Sundance,we loved the movie(Peter’s review is even quoted in the above trailer) and we did an impromptu video blog, which you’re able to seeas part of the review.
In case the trailer didn’t sell you on the concept of the film, here’s what it’s all about. Morgan Spurlock, director ofSuper Size Me, had an idea – make a movie about product placement that’s totally paid for by product placement. The world’s first “docu-buster.” With that in mind, the film begins with Spurlock setting out to do that. It’s a movie about a man making the movie you are watching. It’s the world’s first making of documentary and film rolled into one. Spurlock pitches himself to several different companies, researches the history of product placement, and maintains a hilarious tone and energy from beginning to end.
Much like the blockbusters the film is trying to emulate, the film has tons of huge laughs and even moments that could get the audience cheering. And yes, we’re still talking about a movie that’s about product placement.
Are you excited for this film? Do you fully understand the concept or is it still confusing?
